Rafael Camilo
I help iGaming operators turn short-term players into Loyal Players by using leading-edge CRM strategies and platforms.
Team Leader
Good results will always come from good teams with the right leader
Communication
Good communication often translates to satisfied customers.
Data Driven
Analyzing data and making data-driven decisions equal good results
Working Process
Data Analisys
Understand operator needs with numbers
Campaigns
Build and run segmented campaigns
Report
Build reports with CRM core-KPIs
Optimize
Use data from running campaigns to improve performance
- - Up to 100% improvement in older Cohorts
About me
I started my CRM career managing e-commerce customers back in 2019, in November 2021 I was invited to a new challenge, to manage the entire CRM of a mid-size Operator, where I had the chance to learn a lot about the iGaming industry and players behaviour. With the successful experience, I realized that I could go deeper and share my experience with more operators, that's the reason I started my CRM business where I'm able to provide a full CRM team to any Operator for a fraction of the cost and no need to train any employees.